Check This Out…
I read a book that can help any business owner or nonprofit gain better marketing results. Really. I’ve been reading books about direct response marketing, persuasion, strategy development, sales, advertising, copywriting, design and human nature for more than 12 years. I’ve compiled quite a few of them. “Changing the Channel – 12 Easy Ways to […]
Create No Snooze Presentations
By Tanya Handy A presentation is similar to writing a sales letter. And all good presentations, like a sales letter, should contain persuasive elements which ultimately help the audience to make a decision. The speaker should make a big promise … offer proof … and he must make a connection with his audience. Here are […]